This article explains that in the 21st-century global economy, non-tariff barriers (NTBs) like regulations, certifications, and product standards have overtaken tariffs as the primary obstacles to trade. For India, this is a critical insight as its FTA utilisation rate is only ~25%, and future trade success hinges on negotiating NTB reduction, not just tariff cuts.
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- ›NTBs affecting global trade: ~90%
- ›India's FTA utilisation rate: ~25%
- ›Target this Data: NTBs affect ~90% of global trade; India's FTA utilisation rate is ~25%
- ›Target this Nodal Body: WTO (World Trade Organization) - notified over 7,700 NTB measures in 2025
- ›Target this Legal Point: India-EFTA TEPA (Trade and Economic Partnership Agreement) - legally binding NTB reduction
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