Instagram, with 481 million Indian users, has become a central platform for political campaigning and news dissemination, with 37% of Indians using it for news. This shift, accelerated by Meta's algorithm recommending political content, raises critical questions about disinformation, AI-generated propaganda, and the impact of social media on democratic processes for UPSC GS Paper 2 (Governance) and GS Paper 3 (Internal Security).
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- ›Instagram Users in India: Around 481 million
- ›Indians Using Instagram for News: 37% (Reuters Institute 2025 Report)
- ›Target this Data: 37% of Indians use Instagram for news (Reuters Institute 2025 Report).
- ›Target this Nodal Body: Election Commission of India (ECI) for regulating campaign content.
- ›Target this Legal Point: Section 69A of IT Act, 2000 for content blocking powers.
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